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Eduardo Mapa: The Future Belongs to Those Who Dare to Be First

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Eduardo Mapa CEO of Havas Media ChinaI’ve caught up with Eduardo Mapa, the Chief Executive Officer, Havas Digital of Havas Media China.

He’s the man who started his career as a sales and marketing person and eventually becoming one of the pioneering and most respected advertising professionals in the Philippines and the whole Asia Pacific. Having worked in one of the most challenging industries, here’s some golden nuggets from the interview.

Can you tell us a bit about how you started your career? What are some of your best moments in your professional life?

CONTINUE READING…


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